Chef Amrita Raichand has been a household name, having endorsed over 100 brands during her modeling days; the most popular one being – “Whirlpool Home Appliances” of which she was the Brand Ambassador for over 6 years. The popular tagline “ Mummy Ka Magic” from then, went on to become the name of her award-winning and one of the longest-running cookery shows on Indian Television- “Mummy Ka Magic” enticing the hearts of parents and kids alike. This show was an extension of her personality where she strikes a perfect balance between healthy & yet delicious food for kids! One to take her passion very seriously, she is also professionally trained in Culinary Arts at one of the most renowned Culinary Schools in Asia- “At-Sunrice, The Global Chef Academy,” Singapore. After mastering the art of disguising health in visually appealing food for kids, she is now using her skills to reach out to mothers as well, as she strongly believes that only a healthy parent can bring up a healthy child.
In September 2020, Chef Amrita was the only Indian female Chef to have been featured as one of the top 7 Cooking Show Hostesses From Around The Globe by Tatler Asia! https://my.asiatatler.com/dining/7-cooking-show-hostesses-from-around-the-globe

Chef Amrita is one of the few chefs who has given 3 TEDx Talks. I am taking the liberty of sharing the links here.
In the first one, she talks about what is wrong with the “child-food equation” giving a very clear insight to parents as to how to approach food-related shenanigans while dealing with kids.
https://www.youtube.com/watch?v=ZuPYcp7YinI

She delivered her second TEDx talk in February 2020 where she spoke about the serendipity of life that made her a chef. A truly interesting description of her journey and a must-watch.
https://www.youtube.com/watch?v=hTD52dcRJdY&t=8s

Her third TEDx talk was about how one’s mindset can lead to success. She believes that despite numerous obstacles, if one sets the mind towards their journey, then it will lead towards their goal. Its about her facing numerous obstacles as a mother, chef, writer, actor & many more.
https://youtu.be/gtnQrbaRuF0

Chef Amrita is currently the Judge on India’s First televised Baking Competition on Zee TV-
ALPENLIBE JUZT JELLY BAKER’S STUDIO which is now running it’s second season.

Chef Amrita is the face of multiple brands like Spanish Olives and Nutraj Bactopure- Nuts and dried fruit besides almost over 100 affiliations with other brands in the food and lifestyle space.

Her wonderfully curated recipes are available to watch on her YouTube channel; Amrita Raichand – Chef And Beyond. https://www.youtube.com/channel/UCsmpRzS2bqtQhU2VXGadr_g

Her website – www.amritaraichand.com is a one-stop shop for all those looking for food and fitness solutions for themselves and their children.